You can apply for the BA (Hons) Marketing & Social Media Management for the Creative Industries  course via UCAS - LMA Institution Code - L52  UCAS Code: W810

Standard Entry Criteria for the course is 96 UCAS points - further details can be found on the UCAS website

Awarded by: Regent’s University London

Tuition Fees (Full-Time, per Year): £9275

To ensure we can continue to invest in the student experience, tuition fees may rise each year of your course. For home students they will not exceed the cap set by the government. This is set out in our Terms and conditions and Tuition Fee Policy both can be found on our policies page.

Additional Costs: Students may incur costs for tickets and project expenses.

In your first year, you’ll gain essential knowledge in both marketing and social media and creative industries management. Key modules include:

Module 1: Studying Marketing in the Creative Industries

Explore how global creative businesses operate and promote themselves. You’ll examine industry structures, challenges, and key debates while building essential research skills. This module lays the groundwork for understanding the creative sector through a marketing lens—preparing you to think critically and commercially from day one.

Module 2: Social Media Platforms and People

Dive into the fast-moving world of social media. You’ll explore platform strategies, influencer marketing, and the psychology behind online engagement. Through real-world case studies, you’ll learn how to analyse trends, understand audiences, and create campaigns that connect and convert.

Module 3: Marketing & Communications in the Creative Industries

Master the art of creative communication. This hands-on module covers branding, digital marketing, and social media strategy. Using real-world case studies, you’ll learn how to craft campaigns that resonate with audiences and promote products, performances, and ideas across the creative landscape.

Module 4: Marketing & Social Media Campaign Development

Design and deliver standout marketing and social media campaigns. From audience targeting to content creation, this hands-on module builds your confidence with industry tools and real-world briefs. You’ll gain practical experience in supplier management, agency collaboration, and budget control—equipping you to lead bold, creative campaigns across the fast-moving creative industries.

In your second year, you’ll enhance your understanding of marketing and social media practice within creative sectors. You will study:

Module 1: Exploring Marketing in the Creative Industries

Explore the future of creative marketing—from global campaigns to AI, ethics, and sustainability. You’ll analyse emerging trends, decode the attention economy, and develop strategies that cut through digital noise. This module sharpens your critical thinking and equips you to lead in a fast-evolving, platform-driven industry.

Module 2: Creative Content Creation

Master the art of content that stops the scroll. You’ll create podcasts, videos, and digital campaigns using SEO, storytelling, and platform strategy. With real briefs and hands-on projects, this module builds your confidence to pitch, produce, and deliver standout content that connects with creative audiences.

Module 3: Digital Metrics, Data & Analytics

Turn insight into impact. Learn how to use analytics tools, social listening, and A/B testing to optimise campaigns and forecast trends. You’ll explore ethical data use and develop the skills to make smart, strategic marketing decisions in a data-driven world.

Module 4: Creative Industries Social Media Project

Design and deliver a real-world social media campaign. From audience research to content creation and performance analysis, you’ll build multimedia assets that engage and inspire. This project-based module develops your creative confidence and strategic thinking—readying you to lead in the digital space.

Your final year will provide opportunities to focus on advanced marketing and social media topics, industry connections and your creative marketing specialist identity:

Module 1: Industry Investigation

Explore a current issue shaping the creative industries through independent research. You’ll choose your topic, analyse it critically, and present your findings in a format that suits your strengths. This module sharpens your research and communication skills—preparing you to tackle real-world challenges with insight and originality.

Module 2: The Creative Business Professional

This module is all about you! You’ll create a personal portfolio that showcases your growth as a creative business professional. Learn to articulate your skills, brand, and career goals while refining your communication and decision-making abilities. It’s an essential step in preparing for your future career in the creative industries.

Module 3: Strategic Marketing Management for Creative Brands

Lead bold brand strategies in a fast-moving creative world. You’ll explore global vs. local branding, sustainability, and immersive tech like AI and AR. This module develops your ability to innovate, reposition brands, and apply strategic frameworks that drive long-term impact.

Module 4: Major Marketing Project

Your Big Moment to Make an Impact! Take on a real or simulated marketing challenge and make your mark. Whether developing a campaign, exploring digital innovation, or solving a creative business problem, you’ll deliver a project that showcases your strategic thinking, creativity, and industry-ready skills.

Real-World Learning for Marketing Innovators.

At LMA, we believe in hands-on, industry-focused education that prepares you for success in the fast-evolving world of marketing and social media. Our BA (Hons) Marketing & Social Media Management for the Creative Industries blends cutting-edge digital strategies with practical experience, ensuring you develop the skills needed to thrive in this dynamic sector.

You’ll engage in interactive workshops, live projects, networking sessions, and guest lectures from industry specialists, gaining invaluable insights from professionals shaping the creative landscape. Collaborative learning with students across different disciplines helps you build essential teamwork and leadership skills while tackling real-world challenges.

Our innovative assessment methods go beyond traditional exams, allowing you to showcase your expertise through presentations, reports, creative portfolios, enterprise pitches, podcasts, and social media campaigns. Whether working independently or in teams, you’ll develop strategic thinking, digital marketing proficiency, and creative execution—all vital for your future career.

With continuous feedback and one-on-one support from expert tutors, LMA ensures you gain the confidence and expertise to stand out in the creative industries. This is where academic excellence meets industry relevance—are you ready to make your mark?

The BA (Hons) Marketing & Social Media Management for Creative Industries at LMA equips you with the strategic, creative, and digital expertise needed to thrive in today’s fast-moving marketing landscape. You’ll master content creation, audience engagement, campaign management, and brand strategy, while also developing leadership, entrepreneurship, and analytical skills to excel across the creative industries. Whether pursuing roles in social media marketing, digital branding, influencer partnerships, or creative strategy, you’ll graduate ready to shape the future of marketing.

Networking & Industry Connections

At LMA, you’ll gain exclusive access to the creative industries through live projects, internships, networking events, and guest speaker sessions with marketing professionals, content creators, and digital strategists. Learning in a collaborative environment, you’ll connect with like-minded innovators, build key industry relationships, and gain the real-world experience needed to thrive in social media and marketing roles.